Advertise with us

Moonstone specifically focuses on the provision of the latest news and information required by licensed Financial Service Providers (FSPs) in the South African Financial Services Industry.

Established in April 2000, Moonstone Information Refinery (Pty) Ltd is an independent, knowledge-based support network for FSPs and other industry stakeholders. Our focus is to provide vital, practical support services to all levels of financial advisors and institutions, assisting them in growing their business and profitability through improved practice management and business enhancement.

Download our Rate cards here:

Our Audience:

Individual and Corporate Advisors and Brokers in the following sectors:

  • Investment
  • Risk
  • Financial
  • Healthcare
  • Banking
  • Retirement
  • Short-Term

 This includes:

  • Financial Planners and Advisors
  • Asset Managers
  • Pension Fund Managers
  • Portfolio Managers
  • Actuaries
  • Independent Brokers
  • Life Office Intermediaries
  • Corporate Financial Advisers

Key Benefits of Advertising at Moonstone:

  • A well established, reputable forerunner, regarded by the broker community as the resource of choice for independent, unbiased and refined information.
  • Backed by vast intellectual capital and extensive industry experience for the benefit of our subscribers.
  • Discounts on block bookings!

Advertising options:

  1. E-newsletters: Moonstone Monitor & Moonstone Investment Indicators – banner & advertorial advertising
  2. Website: Moonstone [online], banner advertising.
  3. Career Placement: “Jobs offered” section for the Financial community in our popular Newsletters and on our Website – for more info click here


  • A guaranteed exposure to over 28,000 financial advisors per e-newsletter
  • Proven reliability, consistently and accurate delivery for the past twelve years.

More about our e-Newsletters

Advertising on the Moonstone e-Newsletters includes a 100 word editorial and a direct link to your website!

The Moonstone Monitor is our weekly newsletter that is flighted every Thursday.

  • The newsletter contains industry information relevant to independent financial advisors, tempered with a dash of humour.
  • It is focused on effective practice management and adds value to all those who are looking for objective advice.

The Moonstone Investment Indicators is our weekly newsletter that is flighted every Monday.

The newsletter contains, in addition to the above, comparative, independently researched, investment rates and is regarded as essential tools by the broker community.

Topics covered on a weekly basis in these newsletters include:

  • FAIS compliance
  • Regulatory Examination updates and advice
  • Practice Management advice
  • All tempered with a dash of humour

Website (NEW) –

The success of the newsletters and the power of an unequalled financial adviser database in South Africa has created the demand for the newsletter articles to be brought online in a magazine format. This is done the day after the newsletters have landed. The expansion of the proposition allows for various new elements like guest articles, event promotions, product introductions and vacancy ads. These are all new areas of exposure for advertisers which will be introduced soon.

Advertising options currently allow for banner advertising which includes a link to the advertiser’s site. Banners are available on the homepage and below articles, thus guaranteeing significant exposure.

Monthly reports on advertising are available, and states:

  • Impressions & click through rates

Advertising packages:

  • Newsletter only
  • Website only
  • Combination of Newsletter & Website

Contact Moonstone’s Advertising Agency for more information:

Michelle Baker at MediaMarx

Tel: +27 31 764 6725 Mobile: +27 73 137 1231 Fax: +27 86 620 6768

Email: Website: